How to Create Popup Ads with Picreel
- Did you know that the average website abandonment rate is over 70%? What this means is 7 out of 10 shoppers choose to leave the website without completing a purchase. That's a lot of lost revenue. All your marketing efforts to bring in huge traffic to the website can go waste if you are not converting visitors or gathering quality leads. Now, how do you exactly boost conversions and capture leads from your existing traffic?
The answer lies in guiding visitors and giving them reasons to make the purchase.
That's exactly what popup ads do. They can run on your own website and target only engaged or leaving customers, bringing in more sales without annoying them. A relevant popup on your website can be both educating and engaging. Let me show you how this works.
For example, you can increase sales by showing discounts or offer popups to your leaving visitors to reduce cart abandonment and turn them into customers. You can also use popup ads to upsell and cross sell to your engaged visitors. You can also highlight seasonal promotions and announcements using popup ads during festive days or special events. You can schedule a free demo or invite visitors to your webinars to increase your product's reach. You can grow leads and mailing lists using enriched exit popups with personalized messages and dynamic content.
Now let's quickly understand how you can create high converting and beautiful popup ads to grow sales and leads in no time.
Picreel offers a huge library of 100 plus beautiful, ready-to-use popup templates so you won't have to start from scratch. You will find different templates for different campaigns to collect email addresses and phone numbers, promote products, host surveys, and so on. For example, let's choose this engaging popup template for advertisement. You can click on Customize to customize the popup content and design easily.
Here you can change the look and feel of your popup ad by customizing it as you want. Pick from different customization options like design, fields, options, banner settings, custom fonts, and personalization settings. For example, you can change the background image easily. Click on Design and choose a suitable image for your campaign. Let's say that you are designing a lead capturing popup.
Click on Fields, and you can choose what you want to capture like name, email, phone, and other details.
Edit the overlay copy and the call to action as you like. Similarly, you can use the different customization options and personalization settings to make relevant popup ads. Once you have prepared your final design, you can adjust the campaign settings to target your audience. Let's say you want to apply the popup ads to your whole website.
Simply enter the URL under Basic Settings. Next, you can choose when you want to display the ads using trigger options. Under impression frequency, you can select how frequently you want to display the ad to visitors.
Picreel also offers advanced targeting options like retargeting, location-based targeting, traffic-based targeting, device based-targeting, cookie targeting, and so on. Configure these settings based on your preferences.
That's all you need to do. Click Save, and your ad campaign is live. The website visitors you are targeting will see the popup ad and based on the actions they take, you will see the results in real time. For example, if visitors enter their email addresses, you can find these in the Leads section. Analyze the visitors, impressions and conversions in the Statistics section.
Based on the results, make changes to the popup design and A/B test your popup ad to find the best converting popup. Picreel offers these and a lot more benefits and features. Sign up for free today and start creating delightful popup ads in minutes. We're here to help if you need us. We have live chat, phone help and a huge knowledge base so it's easy to get started.
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